Is the design of your ML solution, data product, or analytics application preventing customers from seeing the full value of your technology?

Are you a data or product leader trying to increase the customer engagement, value, sales, or decision power of your application?

Dots on Orange Background

Designing innovative ML and analytics products is hard.  You might have great tech, but all the customer cares about is the last mile: decision support, insight, and knowing what to do next.

85% of data analytics & AI projects fail. If your product or application requires human engagement to produce value, then the UX of your solution matters. A lot.

My self-assessment guide will help you identify (9) common data visualization, UI and UX problems—and the changes you may need to make to your design.

Brian, whatever I have put in to date to the DPLC, I’ve gotten back at least two-fold in value

Peter EverillPeter Everill
Head of Data Products - ML and Analytics
Sainsbury's

Gartner says 85%+ of big data projects will fail. Your company probably spent millions on a recent analytics/IOT/big data project too. The team wrote a lot of code and deployed software using “Agile,” cloud, and the latest tech stack. Somehow though, your data product, analytics solutions or digital transformation project isn’t really delivering the business value or user experience everyone hoped for. Whether you’re a CDO, head of analytics, product owner, or technology leader, better design can deliver better business outcomes and indispensable user experiences–and you don’t need to be a designer to get started. We’ll discuss 9 specific self-assessment techniques you can use today to get your project or service on the right track–and safely outside of Gartner’s 85% pool!

After working on many dashboards and data-driven analytics products from the IT domain to mobile and music, I've started to see common UX and UI design problems that can impact your product or solution's usability, and it's bottom line. Whether you're a SAAS company, or an enterprise trying to put analytics to work to save time or money, improve operations, or increase revenue, this guide is designed to help non-designers apply some of the strategic thinking that product designers use to create great user experiences.

Before you write more code, hire a designer, purchase a BI / charting tool, create more dashboards, or architect another "AI / big data solution," use this guide to assess your service's current state.

The guide is specifically intended to help business and technology stakeholders:

  • Assess the design and user experience quality of a data product or analytics service
  • Increase the service's usability, utility, and customer engagement
  • Understand why customers aren't engaging with your service

Download it below:

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